Design/methodology/approach – The websites of 100 member academic libraries of the Association of Research Libraries (USA) were surveyed.
Findings – All libraries were found to be using various tools of Web 2.0. Blogs, microblogs, RSS, instant messaging, social networking sites, mashups, podcasts, and vodcasts were widely adopted, while wikis, photo sharing, presentation sharing, virtual worlds, customized webpage and vertical search engines were used less. Libraries were using these tools for sharing news, marketing their services, providing information literacy instruction, providing information about print and digital resources, and soliciting feedback of users.
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